AI CRM Software for Service Businesses
Most CRMs are built for enterprise sales teams. This one's built for service businesses — and it’s free.
Enterprise CRMs are complicated because they assume you have a dedicated expert to run them. Wonderly is simple because we know you're running the business yourself. Get it for free, set it up in 5 minutes and start closing more clients.
Free forever. No credit card. Set up in minutes.
The problem with most CRMs
The software industry forgot about service businesses.
Most CRMs are built for enterprise sales teams with dedicated admins and 12-month deal cycles. Here's why they don't work for you.
Too complicated
50 features. You use 3.
Most CRMs are so complex they need dedicated experts to run them.
Endless setup
6 months of work
You can’t use most CRMs on day one. They need configuration, custom workflows, and training sessions.
Poor fit
Built for a 50-person team
Designed for companies with dedicated teams to run it. You need simple. They gave you complicated.
Never gets used
43% don’t use it
43% of CRM users don't even use their CRM, because it’s too complex and data is outdated.
No real automation
You do everything.
Your CRM doesn't email leads, text them, call them, or book meetings. It holds data. You do everything else.
Overpriced
$2,000/year. 0 results.
Eventually, you delete your CRM subscription. It did nothing for your business.
But you still need a CRM.
Whether you gave up on CRMs or never tried one, running your sales process from memory, spreadsheets, email, and sticky notes is costing you.
With Wonderly
Pre-built automations ready to close clients from day one
- Every lead captured automatically. Nothing in your head.
- Every conversation saved. You always know what was said.
- Wonderly follows up in 60 seconds — email, text, AI call.
- Leads book calls on your calendar. You just show up.
- You close more clients without working more hours.
- Built for service businesses. Easy to use.
- Pre-built automations. Launch in 5 minutes.
- Free
Your future
Without Wonderly
This is what's happening now.
- "What did we talk about last time?" You can't remember.
- Follow-up depends on your memory. Your memory is full.
- Losing jobs and you don't even know how many.
- 20 minutes searching emails to find what you quoted
- Woke up at 2 a.m. stressed. You forgot to call a lead back.
- You have no idea if you have enough work next month.
Use a free CRM built for service businesses.
Free forever. No credit card. Set up in minutes.
It’s a free CRM. Upgrade to add AI automation. The automation pays for itself in the first month.
Close one extra job and Wonderly’s AI plan has already paid for itself. Most users close a lot more than one.
-
Up to 40% more clients closed
-
Under 60 seconds to first follow up
-
5 minutes to set up
Free forever. No credit card. Set up in minutes.
Turn Wonderly’s AI CRM on. 95% of your sales process is automated immediately. No setup. No training.
Free forever. No credit card. Set up in minutes.
Automatic lead capture
Every call, email, text, and form submission is captured automatically and added to your CRM—no manual entry required.
Instant, automated follow-up
Wonderly reaches out to new leads within 60 seconds via email, phone, and text with personalized messages that reference their specific needs. It can answer their questions and will follow up again if they don’t respond at first.
Automatic, smart lead filtering
Set simple qualification rules and Wonderly identifies which leads are worth your time based on location, project type, budget, or any criteria you choose.
Automatic appointment scheduling
Qualified leads receive booking links that sync with your calendar. They pick a time, and the meeting appears on your schedule automatically.
How it works
This is what happens after you sign up for Wonderly.
Step One
A lead contacts you — by phone, form, email, or text.
Step Two
Wonderly captures their info and adds them to your CRM automatically — no manual entry required.
Step Three
Within 60 seconds, Wonderly reaches out via call, email and text with a personalized message that references their specific needs.
Step Four
Wonderly helps them book a call in seconds. Then follows up strategically if they don't respond right away.
Step Five
When they book, Wonderly sends reminders so they actually show up. And Wonderly keeps them engaged between the call and signing.
Plus, all the features you’d expect from a CRM — but easy to use and built for you.
Free forever. No credit card. Set up in minutes.
Custom contact fields
Collect exactly the information you need to qualify leads and personalize follow-up—project type, budget, timeline, location, and more.
Custom pipeline stages
Track leads through your sales process with stages that match how you actually sell—from inquiry to quote to signed contract.
Activity tracking
Every email, text, call, and meeting is logged automatically so you always know the last touchpoint with every lead.
Team collaboration
Assign leads to team members, add internal notes, and see who's working on what—so nothing falls through the cracks.
Document storage
Attach proposals, contracts, photos, and files directly to customer records so everything lives in one place.
Mobile access
Manage your pipeline, respond to leads, and update records from anywhere — your CRM works on any device.
Wonderly also includes:
14+ products that replace up to $51,906/year in software.
Run every part of your business on Wonderly. Get 67% more customers.
Sales
Client Work
Communications
Frequently asked questions
How is this different from HubSpot or Salesforce?
(And more great questions)
Companies like HubSpot and Salesforce built their CRMs for enterprise because that's where they make the most money. So their software is complicated, assumes you have a dedicated admin to run it, and doesn't fit how service businesses actually work. Wonderly is built specifically for service SMBs. It's simple, it has the features you need, and nothing you don't.
Because there's nothing to set up. The pipeline matches how you sell and the automations are already built. You turn it on and start closing.
About 5 minutes. You'll spend more time reading this FAQ than setting up your account.
Wonderly's AI sounds like a real person, not a robotic telemarketer. It references their specific needs, answers their questions, and has natural conversations. Most leads don't realize it's AI. And even when they do, they usually don't care. They're getting helped quickly and professionally instead of waiting on hold or waiting hours for someone to call them back.
Email follow-up, SMS follow-up, AI phone calls, lead qualification, and calendar booking are all pre-built for service businesses. Turn them on and leads get contacted within 60 seconds.
If clients hire you after a conversation, yes. Wonderly is built for contractors, consultants, agencies, law firms, accountants, home services, financial advisors — any service business where leads come in and you need to get them on a call.
Yes. You get full mobile access to check your pipeline, see conversations, and get notified when leads book. We built Wonderly for service businesses, and we know you're often on the go.
No. If you can send an email, you can use Wonderly. There's no training required and you don't need an IT department.
Wonderly Free includes the CRM and is free forever. Wonderly AI is $395/month and includes all the automations—email, SMS, AI phone calls, lead qualification, and calendar booking.
No. There's a monthly plan. You can get the yearly plan if you choose for a discount. Wonderly is actually useful, so we don't need to lock you into a contract to keep you.
Try it for free. Turn on automations and see what happens. You'll know within a week if it's working because your calendar will have more meetings on it.
Your CRM should work for you on day one. This one does.
You get pre-built automations, and it only takes 5 minute to set up. Start closing more customers today.
Free forever. No credit card. Set up in minutes.